Direct Energy
Live Brighter Lite 12
Rate
13.90¢
Term
12 Months
$1000 kWh
$139
- ✓ 20% green
- ✓ Works for homes and apartments
- ✓ Round-the-clock customer care
Best for Reliability Direct Energy rates
Direct Energy rate breakdown.
Where every Direct Energy plan lands on the price spectrum. Rates shown are at 1,000 kWh — your effective rate shifts with usage.
3.8 · 3,260 reviews · 5 plans · From 13.90¢/kWh
By the numbers
Direct Energy rate range.
Lowest rate
13.90¢
per kWh @ 1,000 kWh
Average rate
16.80¢
across 5 plans
Highest rate
23.50¢
per kWh @ 1,000 kWh
Rate distribution
Where most plans land.
3
1
0
0
1
13.9¢
to 15.8¢
15.8¢
to 17.7¢
17.7¢
to 19.7¢
19.7¢
to 21.6¢
21.6¢
to 23.5¢
Cheapest plan in this portfolio
Direct Energy's lowest rate.
Rates by contract term
Lock vs. flex.
| Term | Plans | Lowest | Average | Highest |
|---|---|---|---|---|
| 12 Months | 3 | 13.90¢ | 17.63¢ | 23.50¢ |
| 24 Months | 2 | 14.90¢ | 15.55¢ | 16.20¢ |
How rates work: The per-kWh rate shown is the all-in price at 1,000 kWh of monthly usage — TDU delivery and base fees included. Many plans have bill-credit thresholds or minimum-usage fees that shift the effective rate by 1–3¢/kWh up or down. Run your real ZIP and usage through the compare-plans tool to see what you'll actually pay.
Compare Direct Energy rates head-to-head
See how Direct Energy's rates stack up against every other Texas REP at your real usage.
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